Google launched YouTube TV in a few select cities for $35 per month back in 2017. Every year since then, the company has added channels and increased the price. The first bump was up to $40 per month, then it was raised to $50 per month last year. Now, the service is seeing its biggest price hike yet: $65 per month.
As with every other price bump, Google is adding a bunch of new channels to YouTube TV. Whether you like these channels or not, you will be paying extra for them. The channels include BET, CMT, Comedy Central, MTV, Nickelodeon, Paramount Network, TV Land, and VH1. BET Her, MTV2, MTV Classic, Nick Jr., NickToons, and TeenNick will be added later as well.
YouTube TV launched with around 50 channels and the list has grown to over 85. It’s not unreasonable to raise the prices for more content, but it starts to feel like just another cable TV package. People don’t like to pay for channels they don’t watch, and the more channels that are added the more people feel that. $65 per month is tough to swallow if you only care about a handful of channels.
The new price goes into effect today for new YouTube TV subscribers and existing customers will see the new price on bills after July 30th. Google did acknowledge that this is a considerable price jump and it’s “working to build new flexible models for YouTube TV users, so we can continue to provide a robust and innovative experience for everyone in your household without the commitments of traditional TV.” No further details were given.
Will you pay $65 per month for YouTube TV?
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